Event Information

Latin Food. Live Music. Nonstop Fiesta!

Comida Latina. Musica en vivo. Que Siga la fiesta!

September 5-7, 2026 · Augusta, NJ
The Sussex County Fairgrounds (37 Plains Rd), Augusta, NJ

Step into a three-day celebration of Latin culture, cuisine, music, and community. Rico Rico Fiesta brings together bold flavors from across Latin America, high-energy performances, immersive experiences, and family-friendly fun — all under one roof just outside New Jersey.

Whether you’re coming for the 80+ food vendors, the electrifying Lucha Libre matches, the samba parade, or just a packed weekend with friends and family, Rico Rico Fiesta is your passport to Latin America — no flight required.

🌮 What to Expect

  • - 80+ Food Vendors serving authentic Latin street food and crowd favorites
  • - 30+ Merch Vendors featuring artisan goods, crafts, and cultural finds
  • - Latin desserts, tropical drinks, and bold flavors across the entire festival

🎭 Live Performances

All-day live entertainment including:

  • - Lucha Libre
  • - Samba Parade
  • - DJ & Live Music
  • - Cultural Performances
  • - Dance Workshops
  • - Hot Pepper Eating Challenge
  • - Bad Bunny Costume Contest
  • - Fetch the Fun Dog Show presented by Bone-A-Fied Talent Group

👨‍👩‍👧 Family Activities

  • - Kids Activity Zone (Sponsored by My First Book)
  • - Petting Zoo – Parties by Parrots
  • - Car Expo – Perfect Revolution
  • - Kids 10 & under enter FREE! 

🎟 Ticket Options

  • Early Bird GA: $12 + fees + tax
    Available until 11:59 PM the day before each event day (while supplies last)
  •  
  • Same Day GA: $20 + tax
    Available starting 12:00 AM on each event day (online & at door)
  •  
  • VIP: $45 + fees + tax
    - Includes:
  • - VIP Early Access (First hour exclusive each day)
  • - VIP Premium Bathroom
  • - VIP Merch
  • - VIP Area by Stage
    - VIP Express Entry At Gate
  • - All-day Entry and Re-entry

🕒 Event Hours

Saturday

  • 10am–11am: VIP Exclusive Hour
  • 11am–2pm: GA Session 1
  • 2:30pm–5:30pm: GA Session 2
  • 6pm–10pm: GA Session 3

Sunday

  • 10am–11am: VIP Exclusive Hour
  • 11am–2pm: GA Session 1
  • 2:30pm–5:30pm: GA Session 2
  • 6pm–10pm: GA Session 3

Monday

  • 10am–11am: VIP Exclusive Hour
  • 11am–2pm: GA Session 1
  • 2:30pm–5:30pm: GA Session 2
  • 6pm–10pm: GA Session 3