11.6 Friday (Hip-Hop)
Sean Healey presents:
DEANTE' HITCHCOCK
with Special Guests
7:30pm, 21+

Hidden Hall
400 N 35th St
hiddenhall.com

Atlanta-bred lyricist Deante Hitchcock has built a career on a rare balance of technical
precision and emotional honesty, positioning himself as one of the South’s most
compelling storytellers. Raised in Riverdale, Georgia, Hitchcock grew up immersed in
the evolving Atlanta sound—studying icons like OutKast and Young Thug while
developing a voice that bridges introspection, humor, and vulnerability.

Born on March 10, 1993, a “Grady Baby” from Atlanta’s southside, Hitchcock began
rapping at 12, sharpening his skills through freestyles and early mixtapes. While
attending Georgia Southern University as a pre-med student, he launched his *New
Atlanta Tuesdays* freestyle series, viral dorm-room videos that ultimately pushed him to
leave school and pursue music full-time. That leap resulted in a steady run of
independent projects, including *19 Summers* (2012), *Wishful Thinking* (2015),
*Good* (2016), and *So Much for Good Luck* (2017), each sharpening his reputation as
a thoughtful and technically gifted MC.

Hitchcock’s profile expanded in 2019 through collaborations and key industry co-signs.
His appearance on “PTSD” from Revenge of the Dreamers III—alongside Omen,
Mereba, and St. Beauty—earned him a Grammy nomination and introduced him to a
broader audience via Dreamville Records. Around the same time, support from figures
like Charlamagne tha God, Wale, and Mark Pitts helped cement his rising status.
Before releasing a full-length album, Hitchcock had already toured with a wide range of
artists including JID, Rapsody, 6LACK, Wale, and Jidenna—developing a reputation as
a dynamic live performer well before his commercial breakthrough.

In 2020, Hitchcock released his major-label debut *BETTER*, a project that showcased
his lyrical depth and emotional range amid the uncertainty of the pandemic. He followed
with *Live From Quarantine* (2021) and *Everyday the 14th* (2022), maintaining
momentum during a time when live performance was limited. His later project *Once
Upon A Time* marked a defining evolution—leaning fully into themes of love,
accountability, and growth, with standout collaborations featuring artists like Big K.R.I.T.,
Westside Boogie, and DRAM.

Beyond music, Hitchcock has expanded his impact through community-driven initiatives
like The Mother God Project, which supports women entrepreneurs in Atlanta.
Partnering with local organizations, the initiative has helped dozens of women launch
businesses—reflecting the same themes of care, accountability, and empowerment that
run through his music.

At his core, Deante Hitchcock represents a modern evolution of Southern hip-hop:
grounded in lyricism, elevated by vulnerability, and driven by purpose. Whether through
intimate storytelling or sharp technical delivery, he continues to carve out a lane that
prioritizes honesty over hype—proving that emotional depth and lyrical excellence can
coexist at the highest level.